Retail Marketing Success with Technology GalleryRetail Marketing Success with Technology
Automated Customer Loyalty Program, Business, Business Tips, Customer Experience, Customer Loyalty, Customer Loyalty Program, Customer Loyalty Programs, Customer Shopping Experience, Marketing, Planning, Retail, Retail Tools and Resources, Working In Retail
Retail Marketing Success with Technology
All marketing activities should start with a brand model, marketing plan and marketing budget. These are all critical factors in achieving retail marketing success. To gauge success you need to track marketing results. This is where retailing software and technology can help. Key Ingredients A brand model is a guide for marketers to use. It holds the themes, messages and images you portray at every chance to your market. It also ensures these messages are [...]
Top 4 Inventory Reports Every Small Retailer Must Run
A quick question: hands up how many of you wait until stocktake is complete, or the accountant asks for end-of-year reports, until you realise there is a problem with your inventory? That’s not good enough and you should know better! If your retail shop is like most others, inventory accounts for 95-100% of your sales revenue. It’s probably also where you have hundreds of thousands of dollars invested. So why aren’t you spending more [...]
WTF? What’s The Future …of Australian Retail?
Here on the Univex blog, we often look at the retail industry and share our own thoughts, ideas, and experiences of Australia’s retail landscape with you. Why? Because this industry is important to us, as we’re sure it is to you. We are keen to be involved in shaping its future, but like you, sometimes, we aren’t as clear about what that looks like. We know it will include unique, [...]
Is Choosing POS Software Making Your Head Spin?
Choosing the right POS system for your retail business can be overwhelming and, let’s face it, somewhat intimidating. If you’ve ever thought about investing in POS software for your retail business, you’ve probably been grappling with questions like: Where do I start? Who’s the best supplier, and what makes them different/better? What is fact and what is hype? Which features do I need now? And what might I need in the future? What [...]
Lights, Camera, Action!
The Internet is a fascinating place. You can find almost anything there. And in so many formats – posts, to photos, audio, and videos. Here are some videos we found that we think readers of this blog may appreciate, enjoy and relate to. Go on. Grab some popcorn, (and, a choctop if you must). Find a comfy spot to sit. Then have a look at these insightful and entertaining videos that poke a little [...]
My Impressions of Retail Week 2018
#InsideRetailLive #FestivalofRetailIdeas Retail Week #RWL2018 recently wrapped up its festival of all things retail. I was there to check things out. Whilst Retail Week had a number of activities on around Melbourne - summits, training, and other events, they were more appropriate for big business and industry leaders. You, know, the Big thinking type folk from the big end of town. What Worked for Me For smaller independent retailers the value was to be found at [...]
